“FRA” stands for “FRAGRANCE” and also means “between” in Italian. 422 represents April 22, Earth Day, which is also the day explorers discovered new continents.

At FRA422, we believe that the principles of sustainability, rather than limiting us, should be a source of creativity when enjoying fragrances.
We explore and discover ways to enjoy scents sustainably, bridging the gap between nature and people.

Instead of inducing guilt through blame, we embrace our unique tone and manner, look and feel— refined yet lively, witty yet sincere— seeking the perfect balance between ethics and beauty.